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Adrian Frutiger - Typefaces

Name: Adrian Frutiger - Typefaces
Brand: Birkhäuser Verlag GmbH
SKU: 35476314
Price: 23159 HUF
Availability: InStock
Author: Philipp Stamm
ISBN: 9783035623628

Philipp Stamm

Museum für Gestaltung Zürich

Language

English

Book Hardback

Libristo code: 35476314

Publishers Birkhäuser Verlag GmbH, April 2021

The Swiss type designer Adrian Frutiger decisively influenced the international creation of typeface... Full description

Libristo code: 35476314

159 b

23 159 Ft

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The Swiss type designer Adrian Frutiger decisively influenced the international creation of typefaces after 1950. His Univers typeface and the machine-readable font OCR-B are milestones, as is his type for the Paris airports, which evolved into the Frutiger typeface. All set new standards for signage types. In all, he created some fifty types, including Ondine, Méridien, Avenir, and Vectora. Based on conversations with Frutiger himself and on extensive research, this publication provides a highly detailed and accurate account of the type designer's artistic development. All of his types - from the design phase to the marketing stage - are illustrated and analyzed with reference to the technology and related types. Hitherto unpublished types that were never realized and more than one hundred logos complete the picture.